Stefani Zellmer
Freelance writer of all trades
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Digital Campaign: The Firefly Fund

The Firefly Fund is on a mission to fund medical treatments for Niemann-Pick, a rare and fatal genetic disease that affects children. Those diagnosed are not expected to live past their teens.

They hired me to create and manage a digital marketing campaign to raise awareness for their cause. The campaign, Join the Flight, includes social media posts that drive to a unique landing page, driving donations for this specific initiative.

Social Media Launch for Join the Flight: (See full video with music below.)

Launch Video for Social Media: Join the Flight Campaign

Follow Up Video: Join the Flight (See full video with music below.)

Join the Flight launch video for social media

Social Media for Rare Disease Day

Social Media Drive to Landing Page

Join the Flight: Landing Page

Join the Flight: Landing Page